RTI

Brand Refresh

Background
Real-Time Innovations (RTI) is the Industrial Internet of Things connectivity leader helping companies improve, modernize, and secure their software. As RTI matures as a company and in its offerings, a refresh of its visual brand was needed to reflect its technological innovations and dominant presence in the future of industries.

Objective
Redesign RTI's brand look-and-feel

Tools
Adobe Illustrator Adobe Photoshop Adobe InDesign

Notes
  • Previous branding was dated and inconsistent
Approach
  • Research RTI's contributions to its customers
  • Show larger lifestyle images to highlight the scale of industries involved
  • Have a consistent look-and-feel across assets that can be flexible long-term
Datasheet
Datasheet





Old Event Design
Down Arrow
Event photo from Embededd World
Tradeshow booth





Labs
Iconography





Postcard
Postcard





Whitepaper
Whitepaper





Tour of Applications
Office decor





Scheduling Form
Scheduling form





Corporate Fact Sheet
Corporate fact sheet





Desktop Wallpaper
Desktop wallpaper

©2023 Carlos-Gil Tuzon